Ludhiana: The MC has formed a committee to check installation of in nook and corner of city on a regular basis.
The committee was formed on Wednesday and the members have been asked to immediately remove the illegal hoardings. The step has been taken after handing over the advertisement rights to a private firm.
Five MC employees have been made the members in this committee. The sources revealed that a group has been created by the civic officials where they will post pictures of the illegal hoardings for immediate removal. Though there is provision of imposing heavy penalty on people who install illegal hoardings, civic officials are restricted only up to removal of the hoardings from various places.
Recently, MC had hired a private firm and handed over the advertisement rights. While MC was generating only Rs 1 to 2 crore from advertisement in one year, it will now be able to generate the same amount in one month on an average. The annual income will be Rs 27.34 crore which will increase every year. The private firm has been given the contract for seven years and it can be extended to nine.